Tagging and analytics

We know how important it is to understand how candidates found you, and how they got to the ATS. It’s a key part of the marketing strategy and helps inform the recruitment campaign. With engage|ats you can implement Google Tag Manager, Google Analytics, and Meta (Facebook) Pixel to track and tag candidates.

Implementing tags, events and conversions

Google Tag Manager can be configured with engage|ats whenever you like. Most clients choose to do this during the initial onboarding process.

Tip: To help you get started we’ve created a series of GTM triggers and tags that can feed events directly into your GA4 account. All you’ve got to do is export them into your GTM container.

Looking for a little more guidance?

Our dedicated team of data analysts can help you with tracking, tagging, and analysing the data you receive. Our data analysts work closely with our media team; helping you to attract the talent you’re looking for. These are some of our wider talent attraction services:

  • Paid Search
  • Paid Social
  • Organic Social
  • Programmatic
  • OOH
  • TV and Radio
  • Audience research

Getting Started

Setting up engage|ats is simple and quick, we can even help you:

Transfer candidate data from your old ATS

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Configure your process workflows to meet your needs

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Automate your processes

Integrate with your other HR platforms

Display jobs on your website through our API

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